This past Thursday night, as rumors swirled about the Brown University gunman, CNN’s Kaitlan Collins used social media, pointing out the conflicting information and guiding the public to her network’s 9pm newscast.
Although CNN is certainly not a flawless news source, her words seemed accurate for a lot of people. It is one of the outlets where you can find reality-based and generally dependable reporting – notably during fast-moving events such as the one taking place in the vicinity of a New Hampshire storage facility.
A Precarious Situation During a Business Battle
Yet CNN, now four and a half decades old, finds itself in a precarious position as two massive media corporations vie for ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the future of CNN has turned into a high-stakes game of mergers and acquisitions, rather than as a question of what serves the news-consuming public.
“This is yet another example of the deep structural problems with origins in decades of governmental choices,” said Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the Penn.
The speculation about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a broader point.
“The narrative is crafted as a business story with powerful individuals as the main characters, but there is hardly any discussion of the common good,” Pickard said.
The Additional Layer: The Former President
The CNN scenario is made more complex by Donald Trump’s views about a network he has consistently labeled as perhaps his main “fake news” antagonist.
Think back to the chants of “CNN sucks!” at Trump's rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.
Trump now asserts that CNN needs new ownership. You can read that as ownership that will shield him from journalistic oversight. That is part of why he appears to support Paramount Skydance, which has made a unsolicited offer.
He has grounds to favor that suitor more. For one thing, it is led by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently appointed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the lead editor of that venerable news network.
A Future of Continued Instability
Notably, if Netflix prevails, CNN and other cable outlets would first be carved out into a standalone company. Such a move could be a relief to many at the network, but it’s not exactly a safe harbor. That arrangement could position CNN for another sale. There is no finish line.
According to Timothy Wu, much of this is against the law, anyway. The prominent critic of big tech’s dominance recently argued that anti-trust laws should block both deals.
“Either merger would be bad for the country, and both should be contested by the government,” Wu recently wrote.
The Fundamental Issue and a Potential Solution
Regardless of the resolution regarding CNN, the bigger problem persists.
“The present media landscape is a very anti-democratic system, but we must resist a sense of powerlessness,” Pickard emphasized. Policy decisions – originating in the 1930s and 1940s – helped to create this hyper-commercialized monster, and revised policy decisions can tackle it.
Is this likely in an era where the Federal Communications Commission chair will not confirm that the agency is independent? Reform is highly improbable now, but that doesn’t mean it will not happen in the future.
Initiatives that support independent news organizations, aid local journalism, finance public media, and outlaw the concentration of media power in a handful of hands are within reach – they are necessary for a robust democracy.
In the world of media ownership, larger is not superior. And news organizations like CNN must not be pawns in the latest merger game.